You Now

by sarfatycomms | Aug 19, 2025

LAUNCHED YOU NOW TO BECOME LIVE-STREAM JUGGERNAUT GOAL Increase awareness of new platform – and genre – geared to teens and 20-somethings Build engaged creator community  Set the company up for success OUR APPROACH Launched Category: Deployed aggressive...

Trilith Studios

by sarfatycomms | Aug 19, 2025

REINVENTED PINEWOOD ATLANTA AS TRILITH STUDIOS, HOLLYWOOD OF THE SOUTH GOAL Establish Trilith Studios in Atlanta as the largest purpose-built movie studio in the U.S., anchor of a live-work community made for creatives. OUR APPROACH Key Messaging: Developed and...

CMG Neighborhood TV

by Sasa | Nov 6, 2023

NEW LOCAL STREAMING PLATFORM Neighborhood TV GOAL Introduce Neighborhood TV as an innovative local FAST channel from Cox Media Group, positioning it as the only platform of its kind,  establishing a new benchmark in hyperlocal news coverage. OUR APPROACH Strategic...

Livestorm

by Sasa | Nov 7, 2023

VIDEO CONFERENCE INNOVATOR GOAL Establish Livestorm as a leading U.S. video conference platform during the Pandemic’s remote work surge OUR APPROACH Market Positioning: Defined Livestorm as the go-to platform for simple, effective virtual engagement—highlighting its...

Video Elephant

by sarfatycomms | Aug 12, 2025

VIDEO LICENSING / STREAMING ASSIGNMENT Transform VideoElephant Into a Leading Force in Video Solutions OUR APPROACH Strategic Brand Reset: Collaborated with in-house team to crystallize and redefine VideoElephant’s brand identity—crafting powerful messaging that cut...