by Ruth Sarfaty | Jun 25, 2025 | Business
The television landscape has reached an inflection point but we shouldn’t be surprised. In May 2025, streaming officially dethroned broadcast and cable TV, capturing nearly half of total viewership—surpassing the combined share of traditional TV for the first...
by Ruth Sarfaty | Jun 24, 2025 | Business, Public Relations
The global startup ecosystem in 2025 is at a crossroads and since I focus on dynamic young companies, I’m always on the lookout for those with great stories to tell that can earn the support of VCs with deep pockets. But founders face a more measured...
by Ruth Sarfaty | Mar 22, 2023 | Business
Planning is critical. With the news environment operating 24/7, amplified by the speed of social media, news can leak in an instant and spread globally in a matter of seconds, witness the SVB crisis. While it’s crucial to comply with all government rules and regs,...
by Ruth Sarfaty | Feb 25, 2023 | Business, Opinion
The floodgates opened in February with the introduction of ChatGPT and now, there’s so much happening in AI that it’s virtually impossible to stay on top of it. With thousands of tech layoffs in the last 90 days, and the prospect of accessible AI in all its forms, the...
